TY  - BOOK
AU  - KAPOOR, RAMNEEK
ED  - MADICHIE, NNAMDI O
TI  - CONSUMER BEHAVIOUR : TEXT AND CASES
SN  - 9780071078108
U1  - 658.8342 
PY  - 2018///
CY  - INDIA
PB  - MCGRAW-HILL EDUCATION (INDIA) PVT LTD.
KW  - MANAGEMENT
ER  -