TY  - BOOK
AU  - KOTLER, PHILIP
AU  - AGNIHOTRI, PRAFULLA
ED  - ARMSTRONG, GARY
TI  - PRINCIPLES OF MARKETING
SN  - 9789352865611
U1  - 658.8 
PY  - 2018///
CY  - U.P.
PB  - PEARSON INDIA EDUCATION SERVICES PVT. LTD.
KW  - MANAGEMENT
ER  -