TY  - BOOK
AU  - CAPON NOEL 
AU  - SINGH SIDDHARTH S. 
TI  - MANAGING MARKETING: AN APPLIED APPROACH 
SN  - 9788126548514
U1  - 658.802 
PY  - 2014///
CY  - INDIA
PB  - WILEY
KW  - MANAGEMENT
ER  -