TY  - BOOK
AU  - CAPON, NOEL
ED  - SINGH, SIDDHARTH SHEKHAR
TI  - MANAGING MARKETING: A CONCISE APPROACH
SN  - 9788126548521
U1  - 658.802 
PY  - 2015///
CY  - NEW DELHI
PB  - WILEY
KW  - MANAGEMENT
ER  -