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BRAND MANAGEMENT : PRINCIPLES AND PRACTICES
Material type:
TextPublication details: DELHI OXFORD UNIVERSITY PRESS 2019Description: 455ISBN: - 9780198069867
- 658.827 DUT
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Delhi Technological University Delhi School of Management | Reference | 658.827 DUT (Browse shelf(Opens below)) | Available | 153397 |
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| 658.82 SHA ADVERTISING AND INTEGRATED MARKETING COMMUNICATIONS | 658.82 SHI ADVERTISING, PROMOTION, AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS | 658.827 AAK AAKER ON BRANDING | 658.827 DUT BRAND MANAGEMENT : PRINCIPLES AND PRACTICES | 658.827 EVE CORPORATE BRAND PERSONALITY | 658.827 KEL STRATEGIC BRAND MANAGEMENT | 658.827 KEL STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING, AND MANAGING BRAND EQUITY |
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