ADVERTISING AND INTEGRATED MARKETING COMMUNICATIONS

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TextPublication details: INDIA MCGRAW-HILL EDUCATION (INDIA) PVT LTD 2019Description: 889ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Delhi Technological University Delhi School of Management	Reference	658.82 SHA (Browse shelf(Opens below))	Available		153330
Books	Delhi Technological University Delhi School of Management		658.82 SHA (Browse shelf(Opens below))	Available		153331

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Previous	658.812 SHE CUSTOMER RELATIONSHIP MANAGEMENT : EMERGING CONCEPTS, TOOLS AND APPLICATIONS	658.816 SMI PRICING STRATEGY : SETTING PRICE LEVELS, MANAGING PRICE DISCOUNTS, AND ESTABLISHING PRICE STRUCTURES	658.82 SHA ADVERTISING AND INTEGRATED MARKETING COMMUNICATIONS	658.82 SHA ADVERTISING AND INTEGRATED MARKETING COMMUNICATIONS	658.82 SHI ADVERTISING, PROMOTION, AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS	658.827 AAK AAKER ON BRANDING	658.827 DUT BRAND MANAGEMENT : PRINCIPLES AND PRACTICES	Next

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