ADVERTISING AND INTEGRATED MARKETING COMMUNICATIONS (Record no. 85880)

MARC details
000 -LEADER
fixed length control field 00335nam a22001457a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781259026058
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.82
Item number SHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SHAH KRUTI
245 ## - TITLE STATEMENT
Title ADVERTISING AND INTEGRATED MARKETING COMMUNICATIONS
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc INDIA
Name of publisher, distributor, etc MCGRAW HILL
Date of publication, distribution, etc 2018
300 ## - PHYSICAL DESCRIPTION
Extent/Pages 889
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition / Vendor Currency Cost, normal purchase price Bill Number Total Checkouts Full call number Barcode Date last seen Bill Date Koha item type Date last borrowed
    Dewey Decimal Classification     Delhi Technological University, East Campus Delhi Technological University, East Campus 10/07/2019 TECHNIZ BOOKS INTERNATIONAL RS. 845.00 TZ20989   658.82 SHA EC7618 10/07/2019 26/11/2018 Books  
    Dewey Decimal Classification     Delhi Technological University, East Campus Delhi Technological University, East Campus 10/07/2019 TECHNIZ BOOKS INTERNATIONAL RS. 845.00 TZ20989   658.82 SHA EC7619 10/07/2019 26/11/2018 Books  
    Dewey Decimal Classification     Delhi Technological University, East Campus Delhi Technological University, East Campus 10/07/2019 TECHNIZ BOOKS INTERNATIONAL RS. 845.00 TZ20989   658.82 SHA EC7620 10/07/2019 26/11/2018 Books  
    Dewey Decimal Classification     Delhi Technological University, East Campus Delhi Technological University, East Campus 10/07/2019 TECHNIZ BOOKS INTERNATIONAL RS. 845.00 TZ20989 1 658.82 SHA EC7621 08/05/2023 26/11/2018 Books 26/04/2023
    Dewey Decimal Classification     Delhi Technological University, East Campus Delhi Technological University, East Campus 10/07/2019 TECHNIZ BOOKS INTERNATIONAL RS. 845.00 TZ20989 1 658.82 SHA EC7622 15/05/2024 26/11/2018 Books 09/05/2024
    Dewey Decimal Classification     Delhi Technological University, East Campus Delhi Technological University, East Campus 10/07/2019 TECHNIZ BOOKS INTERNATIONAL RS. 845.00 TZ20989   658.82 SHA EC7623 10/07/2019 26/11/2018 Books  
    Dewey Decimal Classification     Delhi Technological University, East Campus Delhi Technological University, East Campus 10/07/2019 TECHNIZ BOOKS INTERNATIONAL RS. 845.00 TZ20989   658.82 SHA EC7624 10/07/2019 26/11/2018 Books  
    Dewey Decimal Classification     Delhi Technological University, East Campus Delhi Technological University, East Campus 10/07/2019 TECHNIZ BOOKS INTERNATIONAL RS. 845.00 TZ20989   658.82 SHA EC7625 10/07/2019 26/11/2018 Books  
    Dewey Decimal Classification     Delhi Technological University, East Campus Delhi Technological University, East Campus 10/07/2019 TECHNIZ BOOKS INTERNATIONAL RS. 845.00 TZ20989 1 658.82 SHA EC7626 15/05/2024 26/11/2018 Books 13/05/2024
    Dewey Decimal Classification     Delhi Technological University, East Campus Delhi Technological University, East Campus 10/07/2019 TECHNIZ BOOKS INTERNATIONAL RS. 845.00 TZ20989   658.82 SHA EC7627 10/07/2019 26/11/2018 Books  
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